Strategy

A Black Swan Has Become a Flock: Toll Group Chairman Calls for Robust Supply Chains

Toll Group's Thomas Knudsen says post-2020 shocks turned single black swans into a flock, demanding robust supply chains with truck, rail, sea and air backups.

By Grace Kim

3 min read

Companies need to fortify supply chains for “a flock of black swan” events, says Toll Group executive chairman Thomas Kn
Companies need to fortify supply chains for “a flock of black swan” events, says Toll Group executive chairman Thomas Knsmartschwarz / pixabay

What's News

  • Toll Group executive chairman Thomas Knudsen spoke Tuesday at the Fortune Southeast Asia 500 Summit in Ho Chi Minh City.
  • Standard Chartered's survey of 2,100 corporate leaders shows ASEAN concern over geo-economic actions rising from 49% to 57%.
  • ASEAN's 11 economies are worth about $4.5 trillion and grow about 4.5% a year, but only 22% of trade is intra-bloc.
  • Toll Group, founded in 1888 and owned by Japan Post, runs freight forwarding and contract logistics across Asia.

A black swan event has become "a flock of black swans," and companies need supply chains built for robustness rather than resilience, Thomas Knudsen, executive chairman of logistics company Toll Group, said Tuesday at the Fortune Southeast Asia 500 Summit in Ho Chi Minh City, Vietnam.

His count of the shocks is concrete. Since 2020, supply chains have absorbed the COVID pandemic, Russia's 2022 invasion of Ukraine, Trump's 2025 tariffs, the end of de minimis, and finally the U.S. war with Iran and the closed Strait of Hormuz.

What changed after 2020?

Before 2020, Knudsen said, resilience meant reacting — waiting for a crisis, then calling for help. "And then we call our banks, our logistics companies, and we say, 'Hey, can you help us get out of this problem?'" he said.

That posture is gone. "Now suddenly you're looking at your tier two, three, and four suppliers," he added. "We've got to build a supply chain that's much more robust."

Toll Group, founded in 1888 and owned by Japan Post, runs freight forwarding and contract logistics across Asia. In practice, Knudsen said, robustness means spare capacity: backup routes by truck and rail alongside ocean and air, plus sea-air combinations that fly cargo part of the way and ship the rest. "Today we're doing trucking. Tomorrow we're doing rail. We're complementing with ocean and air," he explained.

Robustness has limits, though. For low-value goods like cement, he noted, building a resilient supply chain is difficult simply because of the cost.

Tariffs have already forced Chinese companies to look at new markets and manufacturing hubs. "Is that going to move back? I don't think so," Knudsen said.

How worried are ASEAN executives?

Standard Chartered's Future of Trade report — a survey of 2,100 senior corporate leaders across 27 markets — quantifies the anxiety. ASEAN executives citing geo-economic actions among their top three trade concerns has risen from 49% over the past year to 57% over the next three to five years.

James Nesbitt, managing director and head of global subsidiaries for Singapore and ASEAN at Standard Chartered, said the bank's corporate clients are making long-term strategic commitments to the region. "This isn't simply about a foreign company setting up a factory in Indonesia, waiting for that factory to produce, and then kind of moving on," he said.

The regional numbers explain why. The ASEAN Free Trade Area, established in 1992, has eliminated tariff barriers among Southeast Asian countries. ASEAN's 11 economies are worth about $4.5 trillion and growing about 4.5% a year, according to the IMF. Yet only about 22% of the bloc's trade happens within it, versus roughly 60% for the European Union.

Can ASEAN integrate like the EU?

Knudsen pointed to the EU's single currency and open borders as the model. "We saw when the UK stepped out of the EU on Brexit, that friction became real," he said. "It wasn't just a little obstacle."

Nesbitt sees an opening in payments. Each ASEAN market has its own real-time payment network, and an integrated overlay could let them work together. "What if there was an opportunity not to create bilateral ties between ASEAN, but instead have an overlay where all of these different payment infrastructures can operate real time?" he asked. "Can blockchain solve that? Is there an opportunity for tokenization? Or stablecoins to solve for that?"

The takeaway is plain: with shocks now arriving in flocks, redundancy — backup routes, spare capacity, and deeper regional ties — has moved from insurance policy to operating requirement.

Original: sc.com

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Grace Kim

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Market editor covering people, launches and day-to-day practice in entrepreneurship, startups and venture funding at Business Bearings.

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