Free Fire Returns to India With Localized Version After Four-Year Ban
Garena launched Free Fire India on Android and iOS, four years after the original was banned. The franchise counts 77.4 million monthly users in India versus BGMI's 20.8 million.
By Grace Kim
3 min read

What's News
- Garena launched Free Fire India on Wednesday, more than four years after the February 2022 ban.
- The 2022 ban wiped more than $16 billion off parent Sea's market value in a single day.
- The Free Fire franchise had 77.4 million monthly active users in India in June versus 20.8 million for BGMI, per Sensor Tower.
- India's mobile game downloads grew 14.2% quarter-over-quarter to 2 billion in Q2; revenue rose 3.7% to over $106 million.
Garena launched Free Fire India on Wednesday, bringing the battle royale franchise back to Android and iOS more than four years after New Delhi banned the original game over national security concerns. The localized standalone version ships with India-specific content, parental controls, playtime limits, and spending caps, with user data hosted on servers inside India, according to Garena's Singapore-based parent company, Sea.
The launch ends a long wait. Garena first announced Free Fire India in September 2023, then quietly postponed the release for more than three years without explanation.
What happened in 2022?
India banned Free Fire in February 2022 alongside 53 other apps over alleged links to China. The game had become the country's most popular mobile title after India banned its rival PUBG Mobile in September 2020.
The financial hit was immediate. Sea's shares tumbled on the ban, wiping more than $16 billion off its market value in a single day.
Garena never fully left. Free Fire MAX, an enhanced version of the game, escaped the ban list and stayed available to Indian players throughout.
How big is the franchise's lead?
Free Fire's dominance survived the ban. The franchise drew about 77.4 million monthly active users in India in June, according to Sensor Tower data reviewed by TechCrunch. Krafton's Battlegrounds Mobile India (BGMI) — the localized PUBG Mobile replacement the South Korean publisher launched for Indian players — managed 20.8 million.
That's a gap of nearly 57 million users, and it explains why Garena kept investing in the market despite regulatory setbacks.
What does the new version change?
Vaibhav Das Mundhra, Garena's head of operations in India, told TechCrunch that Free Fire MAX will remain available alongside Free Fire India. Players can use the same account across both games, play together, and take part in the same events, he said.
Mundhra said Garena worked with relevant Indian government authorities and incorporated their feedback while preparing the launch. He did not answer questions about why the planned 2023 debut was delayed, or what changed to allow the release now.
What did Garena do while Free Fire sat in limbo?
Garena kept building for India. Through studios in Pune and Mumbai, it developed titles inspired by Hindu mythology, cricket, and the traditional board game Ludo, releasing some of them while the original Free Fire remained banned, TechCrunch earlier reported. One of those titles, Versus, was previously available in early access on Google Play but is no longer listed on the store.
Free Fire MAX also kept a foothold in esports. Indian teams including S8UL Esports, Apex Gaming, and Total Gaming are competing at the Esports World Cup 2026.
Animesh Agarwal, co-founder and CEO of S8UL Esports, said the return could widen opportunities across the ecosystem. "For me, the real impact goes beyond the game itself. It's about the players who dream of building a career in esports, the creators who have built communities around the title, and the opportunities this ecosystem can create for everyone involved," he said.
Why it matters
India's mobile gaming market keeps growing despite the app bans. Mobile game downloads rose 14.2% quarter-over-quarter to 2 billion in Q2, while revenue climbed 3.7% to more than $106 million, per Sensor Tower.
With a compliant, locally hosted version and a 77-million-user installed base, Garena is positioned to convert regulatory clearance into market leadership — provided the government's conditions hold.
Original: ffindia.garenaind.com
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Market editor covering people, launches and day-to-day practice in entrepreneurship, startups and venture funding at Business Bearings.
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