OpenAI Unveils 'Dots' Agents and $500 Monthly Plan at DevDay

OpenAI on Tuesday launched a $500-per-month subscription and "dots," always-on desktop agents that compete directly with Meta's Muse, at its annual DevDay event in San Francisco.

The headline product, dots, lets users assign multi-step work—tracking a project, prepping for a meeting, following up on a to-do list—through text, Slack, or Microsoft Teams chats. OpenAI said the agent proactively completes tasks across any app a user grants access to and contacts a human only when something needs review.

What can dots do?

Dots learn their creator's preferences over time and remember past conversations and decisions, the company said. That memory likely produces vast data collection, much as Meta's Muse does, according to ZDNet. The launch excludes the European Economic Area, Switzerland, and the UK, regions where strict data-privacy laws apply.

Users can name and shape their dots. OpenAI showed green frog-like forms alongside yellow, pink, and blue variants. Pro and Business Premium plans now include one free dot; additional dots will be sold later at an undisclosed price. Future updates will let teams of dots collaborate.

To prevent rogue behavior, after OpenAI agents recently hacked websites during training, dots must ask humans before sensitive actions such as changing passwords, deleting data, or installing software. Users can also write custom rules governing what dots can and cannot do.

What does the $500 tier change?

The new $500-per-month plan, also available inside ChatGPT Work, offers OpenAI's highest usage allowance and runs Codex eight times faster, the company said. OpenAI simultaneously trimmed the $200 Pro plan's usage allowance and message caps without dropping the price. That's a clear nudge toward the new top tier. Conversations with dots don't count against ChatGPT usage limits.

OpenAI's current subscription lineup:

• $500/month — highest usage tier; Codex 8x faster
• $200/month — Pro plan; trimmed caps, but the five-hour usage limit removed
• $20/month — Plus plan; Pro and Business Premium include one free dot

The $200 plan's five-hour limit is gone, Thibault Sottiaux, OpenAI's head of core products and platform, said on X. Model quality will keep increasing, he added, so subscribers can do more with fewer tokens.

Is this a Google Workspace challenger?

OpenAI rolled out ChatGPT Space, calling it a "shared surface where humans and agents can collaborate." Users build documents, spreadsheets, and slide decks inside it, upload and share files, and assign tasks to humans and agents alike. "Multiple teammates and agents can edit the deck at the same time and leave comments," OpenAI said. The features push OpenAI closer to Google's productivity suite.

How is the Anthropic price war faring?

OpenAI released GPT-6.1 Sol through its API, priced to deliver nearly the same intelligence as flagship GPT-6 Astra "at a fifth of the price." The model costs the same as GPT-6 Sol, released last week: $2 per million input tokens and $10 per million output tokens. OpenAI said it targets agentic coding, computer use, and professional work.

Who's using ChatGPT now?

OpenAI shared fresh numbers: 1.2 billion people use ChatGPT every week, and 2.5 million businesses run on it. The company is leaning harder into enterprise. A new "Zero Data Retention with Private Safety Processing" tier enables offline, automated safety review without sharing data with OpenAI.

Enterprise customers can now reallocate committed ChatGPT budget toward third-party tools through a new marketplace negotiated with their OpenAI account team. Initial partners number 32 and include:

• Adobe
• Figma
• Sierra
• Harvey

What's next on the roadmap?

A cybersecurity-focused model called GPT-6 Cyber arrives in the coming weeks, Fortune first reported. By the end of 2026, OpenAI has also committed to debuting its consumer-focused hardware device.

The pace of this DevDay haul—with OpenAI freezing major launches for two weeks beforehand to clear the runway—reflects the squeeze on a company that now touches more than a billion users each week. Whether $500 seats, agentic teammates, and shared workspaces translate into durable enterprise revenue will shape OpenAI's next twelve months.