Innovation & Tech

Spotify Gives Its AI DJ New Voices, Personalities and a Chatter Off-Switch

Spotify's AI DJ gains nine voices across English and Spanish plus a no-chatter mode, rolling out to Premium users in 95+ markets from November 10.

By Amara Osei

3 min read

Spotify’s AI DJ gets new voices, personalities, and an option for less chatter
Spotify’s AI DJ gets new voices, personalities, and an option for less chattergeralt / pixabay

What's News

  • Over 94 million Spotify Premium listeners use the AI DJ.
  • The update adds seven English voices and two Spanish voices, rolling out November 10.
  • New commentary controls reduce the DJ to brief acknowledgements at start and stop.
  • The DJ is available in more than 95 markets across six languages.
  • New Spanish voices Fabi and Nico replace the earlier voice 'Livi'.

Spotify's AI DJ now speaks with seven English voices and two Spanish ones, and it can finally stay quiet between songs. The streamer announced the upgrade on Tuesday, November 10, giving Premium subscribers assistant-style personalization for one of its most-used AI features — one that over 94 million Premium listeners already tune into.

What's actually new?

The expanded roster covers English and Spanish. The English set spans seven options with British, American, Irish, Australian and Indian accents, according to Spotify's announcement. Three of those are American, each with a distinct personality: Casey is laid-back and warm, Tess is direct with an edge, and Lane carries a Southern accent and youthful energy.

Spanish gets two fresh voices: Nico, described as more down-to-earth, and Fabi, more witty and friendly. DJ Fabi and Nico replace the earlier Spanish voice "Livi" and become the only Spanish options available.

The original DJ voice, "X," keeps its slot. That voice was built from a Spotify employee's real voice recordings, and the new arrivals don't push it out.

Why the quiet mode matters

The second change is a toggle. Users can now switch off the DJ's commentary between songs, cutting its interruptions down to brief acknowledgements when the feature starts and stops.

That's a behavioral shift, not just a setting. The AI DJ normally introduces each selection and explains what it picked and why. Spotify says the low-chatter mode would let people use the DJ in situations where they'd previously reached for a playlist instead — hosting a party, say, where they want background music without the banter.

In effect, Spotify is positioning the DJ to compete with its own playlists, not just radio-style listening.

How do users get it?

Access is straightforward. Users search "DJ" in the Spotify app's search bar, then tap the three-dot menu to choose a voice and set commentary preferences. To change genres, artists or recommendations while the DJ is running, users tap the DJ button again.

The rollout starts today, November 10, for Premium subscribers in the markets where DJ is already supported — a footprint of more than 95 global markets, with the DJ available in English, Spanish, French, German, Italian and Brazilian Portuguese.

Where does this fit in Spotify's AI push?

Spotify launched the AI DJ in 2023 as one of its first major consumer AI features. Since then, the company has spread AI across the app: users can chat with a conversational AI agent about music, fine-tune recommendations with prompts, build playlists with AI, and connect with third-party agents like ChatGPT and Claude.

But the DJ has held its ground as one of Spotify's most popular AI features, judging by that 94-million-plus Premium listener base. Tuesday's update takes a cue from the personalization menus other AI assistants routinely offer — voice choice, personality, verbosity — and applies them to music.

The bet is simple: as AI assistants normalize customizable personas, listeners will expect the same control from an AI DJ. With nine voices, two languages and a mute button, Spotify is testing whether personality — or the option to remove it — keeps those 94 million users from drifting back to plain playlists.

Original: newsroom.spotify.com

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Amara Osei

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Senior reporter covering companies, deals and strategy in entrepreneurship, startups and venture funding at Business Bearings.

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