Pepper Sold One Million Bras Last Year Without a Single VC Dollar
Pepper sold over one million bras last year as an eight-figure business with no VC backing, after investors rejected its niche focus on small-chested women.
Topic
Niche Strategy
Topic
Topic
Topic
Pepper sold over one million bras last year as an eight-figure business with no VC backing, after investors rejected its niche focus on small-chested women.