Unreal Snacks Turns Unlimited Chocolate Into a Market Test
Unreal Snacks CEO Kevin McCarthy explains how unlimited chocolate sampling, a 38-store relaunch and a 35,000-store footprint built a better-for-you candy brand.
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Unreal Snacks CEO Kevin McCarthy explains how unlimited chocolate sampling, a 38-store relaunch and a 35,000-store footprint built a better-for-you candy brand.