Higgsfield Extends Series B With TCV and NVIDIA as Revenue Tops $1 Billion

Higgsfield, an AI video and image creation platform that crossed $1 billion in annualized revenue in September 2026, announced an extension of its Series B on October 23 with new capital from TCV and NVIDIA.

The extension builds on the $400 million Series B the company closed on August 17, 2026, at a $5.4 billion valuation, led by DST Global. Goldman Sachs Alternatives, Tribe Capital, AI Capital Partners, Smash Capital, GFT Ventures and Valor Capital also joined the new round. Proceeds will fund product development, global infrastructure, hiring and go-to-market expansion.

Eighteen months after launch, Higgsfield reports more than 40 million users across 238 countries and territories. The U.S. is its largest single market; Europe is its largest region by usage. The company says enterprise is its fastest-growing business, expanding at more than 100% month over month, with contracted business-customer revenue up tenfold since June 2026. Ramp's independent commercial spend data identifies Higgsfield as the fastest-growing image and video AI vendor.

The numbers moved fast in under a year: annualized revenue was $700 million in August, the platform had 30 million users at the Series B announcement, and it says it now powers visual production for 390 of the Fortune 500.

Why did TCV and NVIDIA write checks?

TCV has backed Netflix, Spotify, Facebook, ByteDance and Electronic Arts over three decades. "TCV has backed platforms that changed how people create and consume media around the world," said founding general partner Jay Hoag, grouping Higgsfield with that portfolio.

General partner Neil Tolaney said TCV believes co-founder and CEO Alex Mashrabov and the team are delivering a "radically faster, professional-grade and AI-native" mechanism for creators, brand marketers and agencies to turn ideas into images and video — at a pace of product velocity and market adoption the firm has rarely seen.

For NVIDIA, the investment coincides with founder and CEO Jensen Huang's first visit to Kazakhstan for the country's national AI Month in Astana. Released photographs show Huang with deputy prime minister and minister of AI and digital development Zhaslan Madiyev, and separately with Higgsfield co-founder and CTO Yerzat Dulat. Higgsfield is headquartered in San Francisco but keeps engineering roots in Kazakhstan through Astana Hub. It calls itself Kazakhstan's first AI unicorn.

"Every brand, studio and creator now needs more visual content than traditional production can supply, and a new category is forming to meet that demand," Mashrabov said. He added that NVIDIA has powered every generation of Higgsfield's platform.

Mashrabov previously co-founded AI Factory, the computer vision company behind Snapchat's Cameos and face filters, which Snap acquired in 2019. He co-founded Higgsfield with Dulat and Mahi de Silva.

What is the token economics argument?

Higgsfield processes 12 trillion tokens across 150 million generations each month. It has scaled on NVIDIA infrastructure from L40 and A40 GPUs through the Hopper and Blackwell generations and is now expanding to NVIDIA Vera Rubin. It uses NVIDIA Dynamo to deploy custom inference workloads on its own GPU fleet.

The company's pitch to investors rests on yield: industry benchmarks cited in the announcement put generative video's effective return at $30–$150 per million equivalent tokens, versus $0.15–$0.60 for text.

"AI factories produce intelligence in the form of tokens and the application layer is where those tokens become useful," said Rev Lebaredian, vice president of physical AI simulation at NVIDIA. He said the hardware-software collaboration is turning compute into creative work for millions of users and hundreds of the world's largest brands.

How big is the market Higgsfield is chasing?

The platform serves three sectors: marketing and advertising, entertainment and the creator economy. Brands and agencies use it to turn one campaign concept into as many as 100 ad variants for different markets and platforms.

Higgsfield points to WPP Media's forecast that global advertising revenue will hit $1.3 trillion in 2026, with AI a primary driver, and to the IAB's expectation that U.S. digital video ad spending will exceed $80 billion this year. Nearly two in three buyers now use generative AI for digital video creative, up from half in 2025.

The company also open-sourced Kök Börü, a 15-minute animated short rendered on NVIDIA Blackwell Ultra infrastructure, and turned it into a free course on Higgsfield Academy, where more than 150,000 creators have completed lessons.

With TCV's media-track record, NVIDIA's compute and a $1 billion revenue run-rate at eighteen months old, Higgsfield is betting the visual layer of generative AI becomes the profitable one.