Apple's Pricey New iPhones Cut Both Ways on Profit
Bernstein analysts warn that Wall Street is underestimating how much rising component costs, especially foldable screens, could squeeze Apple's gross margins on its new premium iPhones.
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Bernstein analysts warn that Wall Street is underestimating how much rising component costs, especially foldable screens, could squeeze Apple's gross margins on its new premium iPhones.
Apple has raised prices on every iPhone by £100, including older models, as AI datacentre demand drains memory chip supply in wha…